Benefits of a PIM System

Curious what a PIM system can do for your company? We have listed the benefits of a PIM system for you. The popularity of PIM systems has increased significantly in recent years. Skwirrel observes that more and more companies are choosing to switch to a PIM system. This is not surprising, as a PIM system is an essential part of a healthy e-commerce strategy. But what exactly are the benefits?

Skwirrel has noticed that managing product data is not always straightforward for new clients. Product data is often spread across multiple systems, causing customers to receive fragmented, inconsistent, or incorrect product information. With a PIM system, all product information is centralized in one system. This ensures that complete and accurate product information is displayed across all (digital) channels. This greatly boosts the quality of your product data. In Skwirrel’s clear PIM system, a dashboard allows companies to see where their product data can be improved to increase data quality. Research shows that companies with a PIM system have 50% more control over their product data compared to companies without one. And who wouldn’t want that?

Consumers now have access to more product information and often take time to compare products online. To meet customer expectations, it is important to have product information in order. A PIM system is ideal for this. Webshops with a PIM system generate more revenue than those without. Additionally, webshops with PIM rank higher in search engines, have a higher conversion rate, and lower return rates. Providing accurate data creates realistic product expectations. Skwirrel clients have experienced that our PIM system leads to better online results. All reasons to see what PIM can do for your organization.

Before PIM, product information had to be manually processed from different systems into external sources. With PIM, filling out Excel files and manual entry is history. PIM retrieves product data from various systems and exports it to the correct (online) destination with a single click. This prevents human errors, which would otherwise take significant time to correct. The time saved can be used for other business activities. The cost of a PIM system is easily recovered.

Companies with an organized product range in a PIM system can more easily expand it. With accessible and structured data, companies have greater control over their product information. Internal processes are faster, and new products reach the market sooner. This enables a broad and deep product range, which positively affects revenue.

Many companies struggle to launch new products on time. Research shows that over 75% of new products are launched late, resulting in lost revenue. PIM provides a solution. Without PIM, much product information must be manually processed and distributed across channels. PIM automates much of this work, resulting in faster Time-to-Market and increased market share.

Improved data quality, more successful webshops, increased productivity, larger product range, and faster Time-to-Market are the key benefits of a PIM system. Companies that do significant business online can no longer do without it. Do you want to optimize your processes as well? Contact Skwirrel to explore the possibilities.